WHY HUM?
OM SO HUM
“Om”, also spelled “Aum” is known as the sacred sound of the universe. The yogic mantra “So Hum” is derived from Sanskrit meaning "I am That". Here, “that” refers to all of creation, the one breathing us all. As we meditate on this or recite the mantra “So Hum”, we feel that we are all one, and that we are all connected: “Om So Hum”, “I am the universe.”
HUMANITY
Another key element within our name is humanity. We believe in a world of abundance for all, and we want all people to see themselves being represented. This vision establishes a space that feels welcoming and inclusive for all. HUM strives to be a leader in cultivating a community that inspires positive change both in wellness and throughout the world.
HUMMINGBIRD
The last component is the hummingbird. The symbolism of the hummingbird can be linked to the idea of eternity and infinity. Hummingbird wings rotate both forwards and backwards in a “figure eight” pattern which is unique among birds and gives the hummingbird incredible agility in the air. The flight of the hummingbird reminds us to be resilient, adaptable, and to take changes in stride.